How to Make Better Zoom Calls for Business.

1- Flip your seating arrangement so the window light is facing you. Check the lighting situation in the room where you usually attend your Zoom meetings. Are you facing the window, or is your back to it? Whenever possible, try to switch your setup so that you’re facing the window head-on. This gives you a lot of natural light, and will help you look really sharp on camera.[1]

If your back is to the window, the sunlight could make your video look especially harsh.

2- Place a couple lamps behind your computer if you’re not near a window. Don’t worry if your home doesn’t have a lot of natural light. Do the best that you can with what you have, and set up desk lamps behind your laptop or tablet. This will help you stay illuminated on camera without overwhelming any other members of the video call.[2]

It's best to have two additional lamps at 10:00 and 2:00 angled toward your face—not behind your computer.[3]
Smaller lamps works best for this.

3- Center your camera at eye level. Line up your laptop, tablet, or phone camera so it’s roughly in line with your eyes. If the camera is too low, you won’t be displaying a very flattering view to the other members of the call. Instead, stack books or other sturdy items beneath your webcam or tablet until your camera is at the right angle.[4]

If your camera is too low, it may look like you have a double-chin to the camera.

4- Seat yourself in front of a plain background.[5] Find a space in your room that doesn’t have a lot of distractions, like piles of paper of other junk, Instead, try to frame yourself in front of a plain wall with minimal art, or something simple, like a bookcase. Simple backgrounds will help you look even more professional on camera.[6]